Paloma wool is my name and the name of this project, which is about getting dressed and the space and ideas that are created around the act of getting dressed.
Paloma is from Barcelona believes the act of getting dressed is both universal and very personal. "I have always liked the idea of how we combine and choose colours, shapes and textures to cover our skin and expose ourselves to the world. That is why I identify Paloma Wool as an artistic project and not a clothing brand. Everything we create within the project revolves around the act of getting dressed but it happens in an abstract and naive way, as if we were little girls discovering the world for the first time. We play, dance, experiment film, perform build and break."